Compliance
IRDAI Compliance Statement
Where we stand with Indian insurance regulation, what we will and will not do, and our commitment to consumer-first behaviour.
1. What we are
Insuriam.com is an educational publisher. We produce long-form guides, a glossary, calculators that produce indicative educational estimates, and step-by-step claim walk-throughs. Our lane is education, not sales.
2. What we are not
- Not an IRDAI-licensed Insurance Broker (IRDAI Insurance Brokers Regulations 2018).
- Not an IRDAI-licensed Corporate Agent (IRDAI Registration of Corporate Agents Regulations 2015).
- Not an IRDAI-licensed Web Aggregator (IRDAI Insurance Web Aggregators Regulations 2017).
- Not a Point of Sale Person (POSP) — yet. We may register as a POSP via a licensed partner in Phase 2; if and when that happens, this page will say so clearly and commercial pages will be labelled.
3. What we will never do without a license
- Show live premium amounts from specific insurers.
- Compare specific branded policies with prices.
- Recommend a specific policy to a specific reader.
- Run “get a callback” or expert-call lead forms that feed into an insurer's sales pipeline.
- Sell, trade, or pass user data to insurers.
4. What we are careful about in our writing
We maintain an internal banned-vocabulary list and an automated scanner that runs on every commit. The scanner rejects phrasing that implies urgency, guarantees we cannot substantiate, or absolute superlatives. Phrases like claims of a “best policy” or a “100% claim settlement” are disallowed unless they appear in a context that explains why the phrase itself is misleading marketing.
Bona-fide insurance terms (for example, “guaranteed surrender value” as a defined policy feature) are explicitly allowed when used in a technical, educational context.
5. Dark patterns — our commitment
The CCPA Dark Patterns Guidelines 2023 and IRDAI's April 2026 directive identify thirteen manipulative design patterns. We reject all of them:
- False urgency & countdown timers
- Basket sneaking
- Confirm shaming
- Forced actions
- Subscription traps
- Interface interference
- Bait-and-switch
- Drip pricing
- Disguised advertisements
- Nagging pop-ups
- Trick questions
- SaaS billing
- Rogue malware
If you spot any of these on Insuriam, please email insuriamdotcom@gmail.com and we will correct it.
6. Data — DPDP Act 2023
We do not collect health, financial, or insurance-policy data from visitors. We do not capture PAN, Aadhaar, or any insurer-issued identifier. Analytics (GA4, Microsoft Clarity) run on anonymised, aggregated signals. Full details on our privacy page.
7. Affiliate relationships (IR-8)
In Phase 1 we may add labelled referral links to IRDAI-licensed partner platforms (for example, POSP-framework aggregators). Every such link will be:
- Visibly labelled (“Partner link”).
- Accompanied by a short disclosure: we earn a referral fee if you purchase — this does not change the price you pay.
- Clearly separated from editorial paragraphs, not hidden inside them.
8. Phase-wise plan
| Phase | Activity | Regulatory need |
|---|---|---|
| 0 (now) | Educational content only | None |
| 1 (3–6 months) | Labelled affiliate referrals to IRDAI-licensed platforms | None (partner holds the license) |
| 2 (6–12 months) | POSP via PBPartners / InsuranceDekho | POSP certification |
| 3 (18–36 months) | Corporate Agent or Web Aggregator | IRDAI registration + capital |
9. Report an issue
If an article looks misleading, a calculator output looks wrong, or a disclosure is missing, please email insuriamdotcom@gmail.com. For grievances against an insurer, the right authorities are IRDAI Bima Bharosa and the Insurance Ombudsman.